One powerful ad can make you a fortune, but ten horrible advertisements can cost you thousands (possibly millions) of dollars. This is why it is extremely important to pay attention to every detail of your ads.
Please remember that each type of media is different, so it is not a good idea to use a newspaper [...]

Throughout my life, I’ve seen billions of ads. Several of these ads are good, and several are bad. Since advertising is expensive, it is important for us learn how to produce successful ads so we don’t waste any money on bad advertisements. This article will show you the secrets of producing successful ads.
Secret #1 - [...]

We are confident that you will be very satisfied with the services that we offer and are excited to tell you about our newest service that will help you make the most of outdoor. We recently launched our newly redesigned website, www.bpsoutdoor.com. It now has many features to make your outdoor advertising experience quick, [...]

Our mission here at BPS is to provide our clients with the most effective available billboard locations, eye catching creative designs, & multiple payment options all backed up with prompt customer service.
No Job is too Big or too Small!
Small Buys or Large Showings… we are able to provide you with the highest quality high [...]

Billboard Facts

You can’t turn off a billboard… it’s always in your face. Compared to print, TV & radio you can always see your billboard all though you can skip commercials, change channels, or find some other way to avoid [...]

What do I have to do to get a billboard ad up?
1. Find a billboard location: Our salesmen can provide you with detailed electronic proposals which include spotted maps, photos, rates, DEC’s, cost per thousand & more. Get your Quick Rate Today!
2. Finalize Locations: We’ll need to execute contracts to secure billboard locations.
3. Design: [...]

We all know that men and women were created equal in the beginning. However, when it comes to buying habits, are men and women really from two different planets? This article will show you what type of ads appeal to men and women.
Women
Women purchase over 85% of all products. They also influence the buying decisions [...]

The colors you use for an advertisement are more important than the actual wording of the ad. The reason for this is the colors (and graphics) capture the consumers’ attention then causes them to read your ad. According to psychology.about.com, “Psychologists have suggested that color impression can account for 60% of the acceptance or rejection [...]

Every year elementary students in Waycross Georgia submit anti-aids drawing to South East Georgia Rainbow Partners. Hundreds of drawings are submitted, but only two lucky winners are chosen. The drawings of these two students are transformed into billboards for the entire community to see.
The goal is to help young children learn the dangers of AIDS [...]

People today are living longer than ever. In the United States, 12.4% of the population is over age 65. However, most advertisements do not appeal to people over age 65.
Did you know that people over age 50 eat out more than any other population group? Yet a majority of ads today are designed to appeal [...]